UGA Ice Dawgs Announce Season Schedule and Launch ''Built Beneath Athens'' Campaign

The University of Georgia Ice Dawgs officially announced their 2026-2027 season schedule at Akins Ford Arena, while unveiling “Built Beneath Athens,” a season-long brand campaign celebrating nearly four decades of Ice Dawgs hockey and the program's enduring impact on the Athens community.

Founded in 1987, the Ice Dawgs have grown into one of the most recognizable collegiate hockey programs in the Southeast, building a tradition that has connected generations of student-athletes, alumni, fans, and supporters throughout Georgia.

“We’ve been honored to call the Ice Dawgs one of our home teams since 2014 and to watch them continue building the foundation of hockey in Athens,” said Paul Cramer, President/CEO of The Classic Center Authority. “As we approach 40 years of the Ice Dawgs team, we're excited to celebrate the legacy that's been 'Built Beneath Athens' and the community that has made it possible.”

The 2026-2027 season will feature a slate of home games at Akins Ford Arena, highlighted by Opening Night on September 27, followed by a variety of fan-favorite theme nights throughout the season.

The "Built Beneath Athens" campaign serves as a reminder that Ice Dawgs hockey is not a new tradition; it is part of the foundation of Athens. Through storytelling, community engagement, alumni recognition, and fan experiences, the campaign will celebrate the people and moments that have shaped the program since its inception.

"When we began planning this season, we wanted to create something that truly reflected who we are; not just as a hockey team, but as a program that has been part of Athens for nearly four decades," said John Camp, General Manager and Head Coach of the UGA Ice Dawgs. "We challenged Ghost Brands to develop a campaign that captured our culture, our history, and the passion that's been built by generations of players and fans. They delivered exactly that with 'Built Beneath Athens.' It honors the foundation that so many people have helped create while giving our team and our community something to rally behind as we begin this next chapter. It's exactly what this program needed heading into this season." 

Season Tickets for the 2026-2027 season are on sale now, and fans can view the complete season schedule online at UGAHockey.com. Single-game tickets are expected to go on sale in midAugust, with the team's full lineup of theme nights, promotional events, and fan experiences set to be unveiled later this month. For the latest news, schedule updates, and ticket information, fans are encouraged to visit UGAHockey.com and follow the UGA Ice Dawgs across all social media platforms.