Members in the News

A Business Plan Is a Living Tool: What Athens Entrepreneurs Need to Know

A solid business plan is the foundation of a business that lasts — and the data backs that up. Business planning can help companies grow faster, and entrepreneurs who start the planning process early are typically better at establishing legitimacy with customers, partners, and funders. In Athens-Clarke County, that edge matters. Between the University of Georgia drawing a constant influx of talent and a competitive mix of healthcare, hospitality, and creative businesses, entering the market without a